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Posted By RCI,
Tuesday, March 5, 2019
Updated: Monday, April 27, 2020
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Many confectioners create showpieces or “attention grabbers” for their retail storefronts. RCI member, Wilbur’s of Maine Chocolate Confections started making a three-foot tall rabbit, affectionately known as “BFB” (Big Friendly Bunny), about 20 years ago to grab everyone’s attention, and along the way we have learned a few tricks to making this work seamlessly.
THE WARM UP
Start with a warm mould, 85-90 degrees Fahrenheit, to allow for easier mould release. If your production area is cooler, warm the mould with a hair dryer for a moment before filling. This tip also seems to reduce the amount of cocoa butter left behind on the mould and yield a better shine, since fat migration doesn’t occur where the mould meets the chocolate.
FILLING THE MOULD
A book-mould with an open bottom is a popular choice for creating large moulded chocolates. At Wilbur’s, they bolt two sides together and start filling the mould from the tempering kettle, a little at a time. Utilizing skewers and a shaker table will help ensure all crevices are filled and air bubbles are release. Many larger operations have mould spinners that can make this step easier, but spinners require a closed mould.
COOLING TIME
To create a hollow moulded piece, turn it over on parchment paper to set. The chocolate that is still liquid will move to the bottom and create a base. Time in the cool closet needs to be watched carefully with a piece as large and as time consuming as this one. Regularly rotate the mould to evenly cool the chocolate and then start to loosen the wing nuts on the bolts as it nears release. Great caution is vital during this step since cracking means starting over. Wilbur’s clocks in about an hour of time to complete each large mould, but agree the time is worth it.
FINISHING TOUCHES
After release, it’s time to trim and brush off the trimmings before transporting the moulded chocolate piece to the retail shop. To protect your large and delicate the large and delicate chocolates from getting banged up, Wilbur’s recommends placing the chocolate back in the mould, loosely bolted together.
Even though it takes about an hour for Wilbur’s to create their three-foot tall rabbit, they agree the time is worth it. “We have sold a few of the BFBs over the years, but he serves primarily as a decoration, a conversation starter and a selfie opportunity,” said Andy Wilbur, owner of Wilbur’s of Maine Chocolate Confections. “Using him as a promotion or a raffle is a great bonus. We have found that even customers reluctant to sign up for email lists are eager to share if they have a chance at winning a large specialty item such as the BFB.”
Making an oversized moulded chocolate can be intimidating, but with practice these tips will help you create showstopping chocolate centerpieces for your retail displays. Hoppy moulding!
Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices.
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Posted By RCI,
Tuesday, February 26, 2019
Updated: Monday, April 27, 2020
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Looking for ways to improve efficiency and cut down on the mess when making marshmallows? Here’s some quick expert tips for cutting, dusting and packaging your marshmallows.
Cutting
When cutting small batches of marshmallow, RCI members have recommended the following ways to be most efficient:
- A guitar cutter works, but it really depends on how soft your marshmallow recipe is. As an alternative, a sharp pizza cutter works well too. – J. Sofia, Cargill Cocoa & Chocolate
- We use a lightly buttered, sharp, thin-bladed knife. [We re-apply the butter] every 2 or 3 rows. It's a bit slow, but eliminates the need for corn starch, which I found made the marshmallows difficult to coat. –W. Spence, Spence Candies
Dusting
Dusting marshmallows is an important step to preserve that soft and pillowy texture that we desire. Traditionally candy makers use powdered sugar or corn starch to keep marshmallows from drying out and becoming hard. Aside from the cloud of dust they leave everywhere, a coating of powdered sugar can make your already sweet marshmallows too sweet and corn starch can make it difficult for chocolate to stick to the marshmallow.
As an alternative to the traditional corn starch and powdered sugar, try replacing them with dextrose or fondant sugar (such as Amerfond® Fondant Sugar). Both products will help you achieve the desired affect and with less the mess. For marshmallows bound for the enrober, adding a little dextrose to the top and bottom will also help the chocolate stick.
If air bubbles are a problem when enrobing square confections, like marshmallows, send them through your enrober corner first. Your products will receive better chocolate coverage from the fountains on the enrober and you will decrease the chance for bubbles to appear on the tops.
Packaging
Have you ever noticed condensation (or worse, mold) on the inside of your marshmallow packaging? If so, you may be cutting and packaging your marshmallows too soon. Of course you want your marshmallows to be as fresh as possible, but marshmallow needs to breathe for a while or else the warmth may create moisture and you may experience mold on your product. A general rule of thumb is to let marshmallow sit overnight before cutting, dusting and storing it.
If you’ve ever questioned whether making your own marshmallow is worth the hassle, these expert tips will not only make your job easier, they will leave your customers wanting more of these fluffy confectionery wonders!
Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices.
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Posted By RCI,
Tuesday, February 19, 2019
Updated: Monday, April 27, 2020
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So, it’s February! And how are those New Year’s resolutions coming along?
Whether you made a resolution to improve your business this year or not, now is a great time to evaluate the goals you do have and measure your progress since setting those goals. Experts agree measuring your progress on an ongoing basis is a vital part of successfully attaining goals.
If you aspire to learn more about chocolate and expand your candy making skills, we’ve pulled sample questions from RCI’s Chocolate Boot Camp® “School of Knowledge” quiz, as a way to help you take a pulse of your chocolate knowledge.
1. Which of the following steps of cocoa bean processing must take place within the growing country?
A. Conching
B. Winnowing (shell removal)
C. Fermentation
D. All of the above
2. When tempering chocolate, what percentage of solid fat crystals is desired when process is complete?
A. 0.1 - 1.0%
B. 1.5 - 4.0%
C. 5.0 - 8.0%
3. Which of the following will contribute to bloomed bottoms?
A. Cold belt temperatures
B. Using chocolate in bottomer
C. High-viscosity chocolate
D. All of the above
4. When removing confections from freezer storage, typical temperature profile is:
A. 0°F - 30°F - 70°F
B. 0°F - 40°F - 70°F
C. 0°F - 50°F - 70°F
Now that you've completed the sample quiz, ask yourself, how confident do you feel in your answers? Would you qualify for master chocolatier status or could you use a refresher on the subject? See post #295 for the answers.
Warren Buffet once said, “The best investment you can make is an investment in yourself, the more you learn the more you’ll earn.” Whether you're a veteran chocolatier or a newcomer to the industry, if you aspire to learn more and expand your candy making skills, consider ways to invest in your education. Thankfully education is more accessible than ever before! Education is available in all different formats; print, webinars, podcasts, seminars and workshops, certifications and courses, even in-person meetings such as trade shows or local networking events. Experiment with different learning formats to find out what works best for you.
Want to learn more about RCI’s upcoming events and education? Click here to receive notifications about when registration opens for events and education courses, like RCI’s Chocolate Boot Camp and Annual Convention & Industry Expo.
Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices.
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Posted By RCI,
Tuesday, February 12, 2019
Updated: Monday, April 27, 2020
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Checking your temper is an important step to ensure you aren’t surprised by unsightly bloom or dull or tacky chocolates.
Chocolates that have a dull appearance may be over tempered, while rapid bloom or a tacky, greasy surface are indicators that chocolate is under tempered. Quit guessing and rest assured your chocolate is always in good temper with these two methods for checking your temper.
The Blade Test: This method is quick, easy and budget friendly; however, the results could vary on the temperature of the room.
Simply dip a metal spatula or knife blade into the chocolate and leave a small film on the blade. At room temperature (65-68° F), well-tempered chocolate should be firm, not tacky, after just five minutes.
Tempermeter: Although more costly, this method will most accurately measure the degree of tempering, indicating the quality and quantity of stable crystals that have been formed.
Tempermeters produce a temperature-versus-time curve, resulting from uniform cooling of a chocolate sample over a specified period of time.
It may be easy to assume your chocolate is well tempered and ready to move into the assembly line, however, skipping this step could result in a costly mistake.
Choose a testing method that works best for you and put a plan in place to ensure your chocolate is being checked on a regular basis. Many of our candy maker members have a system in place to verify their chocolate’s temper every hour.
Next week: Check your chocolate knowledge and stay tuned for details on RCI’s 2019 Chocolate Boot Camp®!
Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. Plus, review past blog posts for quick and actionable tips to apply to your business. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices.
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Posted By RCI,
Tuesday, February 5, 2019
Updated: Monday, April 27, 2020
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Our favorite time of year is just around the corner -- American Chocolate Week! A whole week of chocolatey celebration, Sunday, March 17 through Saturday, March 23! Here’s a few of our favorite ways to celebrate with consumers!
Celebrate American Chocolate Week by creating an interactive experience for customers. This could take the form of a unique tour of your candy kitchen, a class on the origin of chocolate or a hands-on chocolate making class. Any of these options are sure to give your customers a greater understanding and respect for your products. RCI member, Wilmar Chocolates, invites chocolate lovers to work with expert “baristas” to create their own custom chocolate bars.
Secret Choco-Code
Create a new chocolate-themed secret password each day that customers can only find via social media; if they use the secret password while visiting your store, they could get a prize, plus a coupon towards a future purchase--which will encourage them to come back again.
Chocolate to Keep. Chocolate to Share.
If you find that your customers are more often buying chocolate for someone else, remind them to enjoy American Chocolate Week themselves too. Offer shoppers a “Buy One, Get One” deal and encourage them to buy chocolate to keep as well as to share.
Sweet Trivia
Think of the holiday as an opportunity to educate your customers with a fun chocolate trivia question each day in store or on your social media pages. Anyone who posts the correct answer could be put into a drawing for a free pound of chocolates.
Pitch Your Story
Have fun celebrating a holiday so sweet we need a week to celebrate! How will you be celebrating American Chocolate Week? Share in the comments below.
Next week: Check your temper! Learn two fool-proof methods to ensure your chocolate is always in good temper.
Crave more? If you like what you read here, look for the "Subscribe now!" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. Plus, review past blog posts for quick and actionable tips to apply to your business. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices.
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Posted By RCI,
Tuesday, January 29, 2019
Updated: Monday, April 27, 2020
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"Something to eat and something to keep." A mantra repeated while prepping gift packages at Reid Candy and Nut Shop in Cambridge, Ontario. Known as a one-stop gift shop for birthdays and holidays, Reid's customers have come to expect a variety of value-added gifts wrapped with a bow and ready to give.
“We love putting together gift packages for our customers,” said Carrie Peart of Reid Candy and Nut Shop. “We sell lots of giftware, but the twist is it's always tied or packaged together with our chocolate or nuts. We package our products this way because it allows our customers to purchase gifts that give them something to eat and something to keep.” Repeat visits from customers shopping Reid’s assortment of gifts indicates this clever tactic is working. “We hope the giftware item will trigger the memory of the chocolate treats that came with it.”
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Photos: Reid Candy and Nut Shop |
See for yourself how adding value to your products can help grow sales, attract new customers and put your brand top of mind for holidays and birthdays. Here’s a list of a few of Reid’s favorite gift items to incorporate into your gift packages.
- Mugs
- Plates/dishes
- Votive holders
- Trinket boxes
- Garden ornaments
- Books
RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.
Not a member? Click here to learn how RCI can help you build your sweet business.
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Posted By RCI,
Tuesday, January 22, 2019
Updated: Monday, April 27, 2020
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With a pinch of moisture and a dash of heat, you’ve got the recipe to ruin perfectly good chocolate. But we’re not looking to ruin chocolate here! It may not be easy, but as a chocolatier, you are expected to craft delicious chocolate with a glossy sheen and perfect snap every time, without fail. However, thanks to a myriad of factors that can negatively affect your chocolate at any given point, even the most skilled chocolatiers can have off days in the kitchen. To help, we’ve created this quick-reference guide to pinpoint common mishaps that can occur when working with chocolate so they can be easily corrected.
Chocolate is dry and powdery
When you rub chocolate and it feels dry and powdery, say “hello” to sugar bloom. Sugar bloom is caused by moisture. Dew forms on chocolate and gets absorbed by the sugar, leaving a dusty layer of crystals.
Causes:
- High humidity (50% humidity or less is best)
- Cooling temperature was too low (below 50° F)
- Chocolates with a moist center were stored in a high-temperature room.
Chocolate feels greasy
If your chocolate feels greasy, you've got fat bloom. Fat bloom is caused when cocoa butter separates and moves to the surface of chocolate.
Causes:
- Centers made with soft fats. Many nut centers can also cause fat bloom when in contact with incompatible fats.
- Proper storage temperature was not maintained.
Chocolate doesn't release properly from mould
Are your chocolate moulds putting up a good fight? Learn how to fight back with common causes for sticky moulds.
Causes:
- Mould was too cold or too warm, causing chocolate in contact with the mould to lose temper.
- Mould was not clean.
- Too much or too little seed when tempering.
- Sugar bloom (see above)
- Center was too cool. Center must be close to the temperature of the chocolate.
Cracks in finished product
Sure, that chocolate bunny with a crack down the middle can still taste good, but it doesn't exactly send the right message to customers. Learn what's causing the problem below, so you can avoid it in the future.
Causes:
- Cooling temperature was too low (below 50° F)
- Chocolate was in the cooler too long.
- Low viscosity of the chocolate
Other considerations
If you've covered all the bases above and are still unsure what's wreaking havoc in your candy kitchen, here's a few other common culprits you may have overlooked.
- Local climate conditions can greatly affect the environment of your candy kitchen and, in turn the results of your finished products. Take care to create an ideal environment for working with chocolate.
- Chocolate picks up and holds odor. Be careful when using products with a strong odor near chocolate, such as mint and even cleaning products.
- Be mindful of where air vents are blowing. Avoid air vents blowing directly on product.
- Keep moisture far from your chocolate making areas. A dishwasher giving off a bit of steam can have a negative effect on any product that is near it.
- Do not cook near chocolate. If you make caramel, for example, it should be made in a separate area.
Mistakes happen. Learn from your mistakes and the mistakes of others through education and talking with fellow candy makers. By understanding what could go wrong and how to avoid or correct mistakes, you can avoid a great deal of unnecessary costs and frustration.If you have questions that are not addressed in this post, RCI members can login to pose questions to fellow members on RCI’s online forum, List Serve.
RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.
Not a member? Click here to learn how RCI can help you build your sweet business.
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Posted By RCI,
Tuesday, January 15, 2019
Updated: Monday, April 27, 2020
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As one of our most popular posts from 2018, we’re bringing back this tip for Groundhog Day, just in case you missed it! Plus, we’ve added a bonus tip to make your 2019 celebration even sweeter!
Nestled snuggly between New Year’s Day and Valentine’s Day is Groundhog Day on February 2. Although it may be a mystery to many of us as to why we give these furry little critters any merit when it comes to predicting the weather, there’s no question many consumers will be excited to participate in this American holiday. Here’s some ideas of how your candy business can take advantage of all the groundhog hype next month!
Make Groundhog Day Sweet
Just when you thought those cuddly groundhogs couldn’t get any cuter, they took on a chocolate form! Baking blogger, Bakerella, created adorable little groundhog cupcakes using peanut butter cups and other candies (click here for ingredient list), but we think you could really do without the cupcake—unless you already happen to sell cupcakes or could partner with a local bakery.
Of course, there are lots of options for substituting similar ingredients if you don’t have these items on hand—bonus points, if you make your own peanut butter cups! Another option would be to try chocolate-covered sandwich cookies in place of peanut butter cups for the head. If you don’t have mini marshmallows for the teeth, try using white sprinkles or piping white confectionery coating for the teeth. These little guys are almost too cute to eat!

Get Animated with GIFs
Tell your customers about your adorable chocolate groundhogs or other themed products by adding an animated GIF (pronounced "jif", like the brand of peanut butter, in case you're wondering) like this to a promotional email or social media posts. Adding animation to marketing messaging is super trendy now. According to MailerLite.com, animations are widely considered to be the best way to attract attention to your brand or to market your product online. Click here for more reasons why you should be using GIFs in email marketing.
RCI Member Savings! Constant Contact Email Marketing offers a fast, effective way to get your message out to customers and keep your organization top of mind. Start your email marketing today and receive an RCI member discount of 20% for purchasing the 6 month prepaid option or a discount of 25% for purchasing the 12 month prepaid option. Already use Constant Contact? Contact RCI to begin receiving the member discount.
BONUS TIP: Offer Winter or Spring Specials
If you don’t happen to have a bunch of groundhog moulds or other related products on your shelves on February 2, consider Groundhog Day as an opportunity to sell off any remaining winter-themed products (like snowmen and snowflakes) and encourage customers to welcome in spring with a fresh display of spring-related (think flowers and bright colors). You could leave it up to Punxsutawney Phil’s prediction to decide whether winter or spring confections are discounted, or offer a discount on both!
Don’t be afraid to get creative! Have fun with Groundhog Day this year and your customers will wish we celebrated this silly holiday more often!
RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.
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Posted By RCI,
Tuesday, January 8, 2019
Updated: Monday, April 27, 2020
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If you sell chocolate-covered strawberries for the holidays, more specifically Valentine’s Day, and have found yourself working from sunrise to sunset to keep up with demand, this tip is for you.
RCI member, Luisa Chocolatiere shares her pro tips for extending the shelf-life of these delicate fruit confections to best avoid working yourself ragged while preparing for one of the biggest candy holidays of the year.
1.) Clear communication
Although this first step will not affect the longevity of your strawberries, it will help you better prepare for the holiday. Requiring advanced orders for chocolate-covered strawberries helps create expectations for your production needs. Clear communication to your customer base is key to ensure their expectations are met too. The beginning of January is a great time to start to taking orders for Valentine's Day.
2.) Gently clean and air dry
The way you clean your berries could be contributing to unwanted mold. Follow these step-by-step instructions to minimize moisture and bacteria.
- Start by wiping away any dirt with a clean towel and discard unwanted mushy or moldy berries.
- Gently submerge berries in a solution of cold water and non-pasteurized apple cider vinegar (use approximately 3 tablespoons for every one gallon of water) for five minutes. The acidity of the vinegar will kill spores and bacteria on the fresh berries.
- Next, place the strawberries in a colander to drain excess water before air drying berries in a single layer on top of a dry towel.
- Once the strawberries are dry, they can be placed in their original containers, which have since been cleaned and dried as well, until they are ready to dip.
3.) Chilled storage
To keep chocolate-covered strawberries overnight without the harmful effects of refrigeration, place dipped strawberries on containers, which are on top of gel ice packs and they can store for up to 48 hours.
These tips may seem simple, but they have the potential to completely transform the way you operate your business leading up to Valentinue’s Day—for the better. Now with all that extra time saved up, you may be able to devote more of it to other areas of your business or spend it with family and, hopefully, get more sleep on the morning of Valentine’s Day! Let us know in the comments below what you plan to do with the time you’ll save with this tip!
RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.
Not a member? Click here to learn how RCI can help you build your sweet business.
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Tip #289: Make Chocolate-Covered Strawberries Last
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Posted By RCI,
Tuesday, January 1, 2019
Updated: Monday, April 27, 2020
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What do potato chips, caramel and wine have in common? They each have a holiday to celebrate their gloriousness! However quirky, National Potato Chip Day may give you something more exciting to talk about on March 14, like your chocolate-covered potato chips or an experimental batch of peanut butter and potato chip truffles.
If potato chips don’t exactly excite you, there is literally a holiday (sometimes several) for every day of the year. With that said, there's likely a few you'd like to sink your teeth into. But before you go scouring the internet to fill in your promotional calendar, RCI has already done the work for you!
If you’re an RCI member, you will receive RCI’s 2019 wall calendar as you renew your membership. Not only will you find all those fun (and a few off-the-wall) holidays, you can also expect all RCI’s events, industry events and federal holidays in there too. Not a member? Join RCI today!
Here’s a few ideas to get you started, once you’ve determined which holidays best suit your brand.
1. ) Get ahead
Since most people don’t have National Potato Chip Day marked on their calendar, let them know you'll be celebrating at least two weeks in advance, so they can make plans to celebrate with you!
2.) Give the media a story
Your local media is always looking for interesting stories to share and your crazy potato-chip concoction may be just the ticket to get your business some screen time. So, tell them all about your plans in a press release—personally delivering said press release with some samples wouldn't hurt either!
3.) Open your doors
When you find a holiday that’s both a great fit for your business and has some legs, host an event or encourage customers to host their own events to celebrate. If other local events are happening in your community, find a way to get involved.
The goal for promoting these holidays is to drive sales and generate buzz, so get creative and have fun with the holidays that make sense for your brand.
SNEAK PEEK: This is a sneak peek of the latest issue of RCI’s member-exclusive magazine, Kettle Talk, now available online. RCI members can login at retailconfectioners.org/kettletalk to see the full digital issue, as well as past issues.
Not a member? Click here to learn more about RCI’s resources designed to help retail confectioners and their suppliers grow their businesses.
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