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Posted By RCI,
Friday, October 1, 2021
Updated: Wednesday, October 13, 2021
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Help parents shower teachers with some much-deserved appreciation for World Teachers’ Day on October 5! Quickly convert any of your delicious confections to the perfect gift for World Teachers’ Day just by adding a fun gift tag. Click here to download RCI’s custom gift tags for free—printed six to a page. Looking for creative ideas for teacher gifts? Check out this past blog post for inspiration sure to make your business the apple of the teacher’s eye! Crave more?Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.
Tags:
Free Printable
Gift Ideas
Marketing
School
Teacher
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Posted By RCI,
Tuesday, August 28, 2018
Updated: Monday, April 27, 2020
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Find out which free graphic design tool we used to create this week's header.
Click hereto download this graphic and share it on your own social media pages. |
We can all agree teachers deserve a holiday! Remind your customers to celebrate World Teacher Day’s on Friday, October 5, 2018 by thanking the educators in their life with sweet treats that are sure to earn your candy shop an A+.
Take notes from RCI member, Dietsch Brothers, who creates custom tags and labels throughout the year to help theme their products as a way to encourage sales. Transform a basic chocolate bar into a thoughtful teacher gift by creating a custom wrapper that looks like a ruler and reads, “thanks for making this year rule!” Or add tags to your boxed chocolates and moulded chocolates that say “To the sweetest teacher.”
Don’t have an in-house graphic designer? Free graphic design websites like Canva or Crello make it easy for everyone to use, by offering free templates made by professionals that you can customize as needed. In fact, the header graphic above was created using Canva. These tools can also be utilized to create a coordinated look for in-store signage and even social media graphics to tell your followers about your sweet treats for teachers.
These custom graphics will not only take your merchandising to the next level, they can be easily updated and reused as the school year comes to an end and, then again, for back-to-school next year!
RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now"box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.
Not a member? Click here to learn how RCI can help you build your sweet business.
Tags:
Creativity
gifts
Marketing
Merchandising
School
Teacher
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Posted By RCI,
Tuesday, February 28, 2017
Updated: Wednesday, April 29, 2020
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Did you know March 28 is National Something on a Stick Day? Yes, it may be another quirky food holiday but there’s no denying it is a fun excuse to invite your customers and social media followers to visit your store…as if we need another reason to eat more chocolate!
Opportunities to join in on this celebration are endless! You could go the more daring route that involves bacon or anything deep fried or try something fail-proof that you know everyone will love…chocolate-covered sandwich cookies!
If you have ever tried to insert lollipop sticks into any number of sandwich cookies, you probably felt about as efficient as a tortoise. Thanks to a quick and easy tip shared by RCI member, Kimberly Mitchell with Olympian Candies, you can pump out as many chocolate-covered sandwich cookies on a stick as your heart’s content and still have time to decorate them for National Something on a Stick Day! Inserting wooden popsicle sticks into double-stuffed sandwich cookies will make this process much easier and efficient than using lollipop or sucker sticks. With a little embellishment, wrapped in a clear candy bag and tied with a pretty little ribbon, Olympian Candies can’t keep their chocolate-covered-sandwich-cookies-on-a-stick on the shelf!
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Olympian Candies uses flower pots, foam and shredded paper
to display their cute,spring-themed sweets-on-sticks! |
Here’s some other decorating ideas for your chocolate-covered sandwich cookies.
Stay connected with RCI through Facebook for more tips and inspiration dedicated to the retail candy maker. Not a member? Click here to learn how RCI can help you build your sweet business.
Tags:
Candy Holidays
Idea Sharing
Ideas
Merchandising
Oreos
Something on a Stick Day
Spring
Summer
Teacher
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Posted By RCI,
Tuesday, September 22, 2015
Updated: Wednesday, April 29, 2020
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World Teacher’s Day is Sunday, October 5 and you can bet many parents in your community will be scouring social media (especially Pinterest) for the perfect gift to thank the special teachers in their life…or sweeten them up a bit before they have to spend the week with a classroom of children that just seem like they’re on a sugar high! Don’t miss out on the opportunity to get your business on the radar with goodies worthy of an A+.
Charlie’s Chocolate Factory shared their Apple Box (pictured above) during Candy Clinic at the 2015 Annual Convention, with a cleverly added hole for a gummy worm to pop out. RCI members can view videos from Candy Clinic on our website at www.retailconfectioners.org/candyclinic.
Click here for an easy-to-follow tutorial (with lots of photos) on how to create these cute Oreo Apple Pops.
In addition to offering great gift ideas, help your customers celebrate teachers by holding a favorite teacher contest. It’s a fun avenue to recognize the great teachers in your area and also create some awareness for your company.
First, create a beautiful gift basket that will go to the winning teacher and have it on display in your store. For the contest, invite your customers, Facebook fans, Twitter followers, etc. to nominate their favorite teacher and include the reason they have nominated him or her. To increase excitement for the contest, you could also give a box of your chocolates or “mini” gift basket to the nominator of the winning teacher.
Add excitement to the contest by spreading the word through press releases, radio spots, school newsletters, etc. Everyone will also want to know who wins so be sure to get a photo of the winner with his or her nominator and post it on social media and in your store.
Tags:
Candy Making
Chocolate
Contests
Creativity
Events
gifts
Marketing
Oreos
Photos
School
Social Media
Teacher
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