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Tip #55: Incorporate Color Trends with Ribbons and Embellishments

Posted By RCI, Tuesday, January 15, 2013
Updated: Thursday, April 30, 2020
Have you already set your packaging colors for Valentine’s Day and other spring holidays but want to incorporate the newest color trends and combos? Invest in a few spools of great ribbon or stylish embellishments and you’ll be on trend in no time!
 
We’ve gathered a few creative uses of emerald green, Pantone’s 2013 Color of the Year, from Pinterest to inspire your 2013 packaging and design creativity. Let the creative juices flow!

Bright Ribbon:


Classy Embellishments (great for wrapping a classic 4-piece box!):
Source: etsy.com via Nadine on Pinterest


Bright Accents:
Source: houzz.com via Rochelle on Pinterest


Fresh Color Combo:
Source: blog.2modern.com via 2Modern on Pinterest


Fun Pattern:
 

Tags:  Colors  Holidays  Marketing  Merchandising  Packaging  Photos  Seasonal 

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Tip #53: Begin the New Year with a Day of Rest

Posted By RCI, Tuesday, January 1, 2013
Updated: Thursday, April 30, 2020
Happy New Year!!

 
We all know how important it is to rest, yet so few of us actually take the time to do it. So, this week’s tip is to take the day off from work, or at least a day this week, to rest and get rejuvenated for the coming year.
 
Whether resting for you means enjoying a day at the spa, spending a day at home watching movies with loved ones, or engaging in retail therapy (aka shopping), take some time to relax and prepare yourself for all that 2013 has to offer.
 
As Leonardo Da Vinci said, “Every now and then go away, have a little relaxation, for when you come back to your work your judgment will be surer.” 

Tags:  Owning a Business  Productivity  Seasonal 

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Tip #51: Focus on a Winter Theme

Posted By RCI, Tuesday, December 18, 2012
Updated: Thursday, April 30, 2020
We have just a week until Christmas so this week’s tip is to actually stop making Christmas-themed products and packages. I know, it sounds crazy, but we promise it makes sense. If you instead focus these next few days on putting together winter-themed items (think snowmen, snowflakes, etc.), then your items will still be applicable gifts after the holidays and into the New Year.
 
Below find some snowman-themed ideas we found on Pinterest to get your creative juices started. Be sure to share any winter themed product ideas in the comments below.
 
 
 
Merry Christmas!


Source: snackpicks.com via Joy on Pinterest


 
 
 
 
Source: crazydomestic.com via Red on Pinterest

Tags:  Candy Making  Holidays  Marketing  Packaging  Seasonal 

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Tip #50: Swab Test Your Production Area in Busy Times

Posted By RCI, Tuesday, December 11, 2012
Updated: Thursday, April 30, 2020


Most candy makers would probably agree it’s easier to keep a super-clean facility when the bows and boxes aren’t flying during the holiday season. But how is your staff doing with keeping the cleaning schedule when there seems to be no extra time in the day?
 
One way to stay on top of this is to test the cleanliness of your facility on a regular basis. We don’t mean a visual test where you look to see if the area appears clean but an actual scientific test for allergens, sanitation, etc.
 
You can buy sample test kits and do an on-site test of a variety of areas in your production zone. During one of our recent Kettle Talk panel forums, a member recommended buying sample test kits from Neogen. Using their food allergen tests you can do on-site tests to detect the target allergen (see list of allergens here) in ingredients, liquids, clean-in-place rinses, finished foods, and on environmental surfaces. They also have sanitation tests to detect the amount of food residue and other organic matter, such as bacteria, yeast and mold, that may remain after cleaning.
 
Please note this is just one company that was recommended from one member to another at our event and others are likely available to you by searching online. If you also want to send swabs off to a lab to be thoroughly tested, Silliker Labs, who presented at the 2012 RCI Spring Regional event, also provides food testing and sanitation information for confectioners and food facilities.
 
Do you have other tips for maintaining a clean food facility in the midst of your busiest production schedules? Please share with our blog community in the comments below!
 
RCI Members:  Access additional materials on Good Manufacturing Practices on the member side of the RCI website. Our new website being revealed in January will have a page dedicated to just this topic. 

Tags:  Candy Making  Cleaning  GMP's  Holidays  Owning a Business  Quality Control  Seasonal 

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Tip #48 Set a Thermometer Alarm Below Desired Temperature

Posted By RCI, Tuesday, November 27, 2012
Updated: Thursday, April 30, 2020
Especially as the holidays come upon us, candy makers are busy. That’s why this week’s tip helps you manage your time and maintain the quality of your candies.
 
This past year, we had a Good Manufacturing Practices series in Kettle Talk, our quarterly newsletter magazine for RCI members. The most recent article included a great tip for quality control we just had to share:
 
Set your candy thermometer with an alarm for a degree or two lower than your cooking time to ensure you don't overcook.
 
It’s brilliant, right? Now when you start a batch of caramel and walk away to work on packaging, you’ll be alerted to the candy cooking process with enough time to remove it or begin the next step before it gets even one degree too high.
 
Looking for suppliers of thermometers with an alarm? RCI members can access RCI Buyer’s Guide on the member side of the website or call the RCI office to be connected to a supplier.
 

Tags:  Candy Making  Holidays  Productivity  Quality Control  Seasonal  Technology 

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Tip #47: Create Community with Employee Potlucks

Posted By RCI, Tuesday, November 20, 2012
Updated: Thursday, April 30, 2020
“Just by eating together it makes you feel psychologically closer.”  ~ David Givens
 
 
This week we have some great tips to build community among your staff! And, yes, of course they all have to do with food. 
 
  • Trying to figure out what you’re going to do with those Thanksgiving leftovers? Why not have an employee potluck the Friday or Saturday following Thanksgiving? Remember, Small Business Saturday is the Saturday afterThanksgiving. If you have focused marketing efforts on this, it might be a great day for an employee potluck since your employees will hopefully be very busy. We all know that sharing meals together can create community and camaraderie.
  • Or, host an Employee Chili Contest for staff. Post a fun flier or bill stuffer in their paycheck to announce the contest and provide a fun way to do informal voting among staff. Award the best chili maker with a store gift card or even paid time off.
  • Host Crockpot Saturdays among staff and invite them to bring in a crock pot with an appetizer, main dish or dessert to share with staff on busy retail days. Post a sign-up for each dish in the kitchen for the month and ask employees to select a day to share a dish. Note, only staff who share a dish get to eat a dish on that day.
  • Show your appreciation for staff and provide lunch for them on some of the busy retail days at your store. Swap lunch for chocolates with a local restaurant or caterer and thank your employees all at the same time. Or, start a new tradition and host an annual holiday meal for your team at the store even after December 25.   Employers could also provide a snack basket for their employees like pretzels, granola bars, fun drinks, etc.
Do you have other ideas/tips for building community with your staff? We'd love to hear them in the comments below!

Tags:  Employee Management  Owning a Business  Seasonal 

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Tip #45: Promote Small Business Saturday

Posted By RCI, Tuesday, November 6, 2012
Updated: Thursday, April 30, 2020
Are you ready for Small Business Saturday on November 24, 2012?
 
 
Small Business Saturday is a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year.  Situated right between Black Friday and Cyber Monday, it’s a great opportunity for you to promote your store to holiday shoppers as a local business.
 
American Express and Constant Contact have put together great online kits to help small businesses promote themselves and Small Business Saturday leading up to this special day. From downloadable signage to sample copy and outlines, these kits are great places to start planning your marketing efforts.
 
 
We hope these tools help to make this year’s Small Business Saturday an extremely successful day for your stores!
 
RCI Members: Be sure to check the recent Kettle Talk issue for more tips on marketing Small Business Saturday in your store!

Tags:  Marketing  Merchandising  Owning a Business  Seasonal 

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Tip #41: Halloween-themed Rice Krispies Treats

Posted By RCI, Tuesday, October 9, 2012
Updated: Thursday, April 30, 2020
Image from RCI 2011 Fall Regional Institute Candy Clinic
 
One of the great things about Rice Krispies treats is that they can be formed and cut to take on a plethora of shapes. In preparation for Halloween, this week’s tip is to shape your treats into a variety of Halloween-themed shapes. From pumpkins to candy corn to witch’s hats, many Halloween shapes are easy to form and then you can use colored white chocolate and/or coating to “paint” them and use other candies in your store to add fun embellishments. A variety of sizes, from snack-size to a full-size serving, will give your customers options.
 
Extra tip: Place the treats on a lollipop stick and you can create a bouquet of Halloween-themed treats that will make a great display for your store and catch the eye of your customers. 

Tags:  Candy Making  Fall Regional  Holidays  Merchandising  Seasonal 

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Tip #40: Ship USPS Using Endicia

Posted By RCI, Tuesday, October 2, 2012
Updated: Thursday, April 30, 2020
 
As we near the holidays, we know you candy makers will be getting even busier so we will do our best to keep these tips short and sweet.
 
This week we have a new online tool to help shorten the time spent on shipping all of those holiday orders. Endicia is a low-cost and efficient tool that simplifies the process of shipping with USPS.
 
Among its many features, the software imports addresses from your address book so you can avoid retyping addresses. Plus, you can manage your shipment, including viewing your postage statements and transactions, or charting your expenses. You can even assign cost codes and send email delivery notifications for each package and even add your company logo before printing.  
 
To get started, just visit dymoendicia.com and select the software solution that best fits your business’s needs. They have a few different solutions available so take a moment to view the different options and pricing structures. For example, Endicia Standard is just $9.95/month and you can try it free for 30 days before signing up.
 
We hope this tip saves you both time and money this holiday season. At our recent Canadian Chocolate Tour, one member said that this tool has been a huge help in speeding up shipping processes, especially in the holiday season. If you have other tips for shipping during the holidays, please share it in the comments below!

Tags:  Customer Service  Holidays  Packaging  Productivity  Seasonal 

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Tip #38: Winter & Holiday Color Trends for Marketing / Merchandising

Posted By RCI, Tuesday, September 18, 2012
Updated: Thursday, April 30, 2020
If you haven’t started already, it’s time to put together a marketing and merchandising plan for the Christmas and holiday season, the busiest season for the majority of candy makers. To help you plan the color theme, we’ve gathered some of the hottest color trends for 2012. Pick your favorite color combos and use them to transform your store and packaging for the holidays. Don’t forget to incorporate these colors into your advertising and images to create a complete look for your store.
 
 
 
 
 
 
Sea of Blues
 
 
Bright and Cheery
 
 

Tags:  Holidays  Marketing  Merchandising  Packaging  Seasonal 

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