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Posted By RCI,
Tuesday, June 24, 2014
Updated: Thursday, April 30, 2020
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Nutter Butters are a delicious treat all by themselves. This week’s tip is to take this beloved favorite cookie, dip it in chocolate and create seasonally themed products throughout the year. Below are a few ideas but the possibilities are endless. Therefore, let these ideas just be a starting point for your creativity!
Tags:
Candy Making
Creativity
Holidays
Merchandising
Seasonal
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Posted By RCI,
Tuesday, June 17, 2014
Updated: Thursday, April 30, 2020
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Have you heard of a Pinterest party? Based on ideas found on the online idea-sharing board, Pinterest, it’s a chance for “pinners” to get together for a time of crafty fun. They get the chance to bring ideas to life that they’ve found on Pinterest.
Hosting a candy-themed Pinterest party at your store is a great way to get new potential customers in your store and to showcase that your products make great gifts and crafts. You can choose some great pins from Pinterest and then create a space in your store to allow customers to get crafty.
After a quick Pinterest search for candy themed gifts and crafts, we found the following ideas to get you started:
So, how do you host a Pinterest party? There are a variety of ways! You could make it an all-day event; customers can drop in at their leisure to make a fun candy themed craft. Or, make it a more formal event that requires signing up ahead of time. Of course, which way you decide to do that will help determine your craft. A simple craft is better for drop-ins and a more involved craft is better for the latter. Either way, provide a coupon or shopping discount for purchases made in your store by anyone who participates in the party.
Happy Pinning!
P.S. We're in St. Louis this week for the RCI Annual Convention & Industry Expo. Check out photos on our Facebook page throughout the week!
Tags:
Candy Making
Holidays
Marketing
Merchandising
Seasonal
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Posted By RCI,
Tuesday, April 1, 2014
Updated: Thursday, April 30, 2020
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Have you ventured into the land of chocolate covered pretzels? If so, we bet they’re a customer favorite! Saturday, April 26 is National Pretzel Day so this week’s tip is to celebrate! Below find a few fun ideas we found on Pinterest to use pretzels in confections. Do you have a unique idea for pretzels? Please share it in the comments below!
Tags:
Candy Holidays
Candy Making
Marketing
Seasonal
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Posted By RCI,
Tuesday, February 4, 2014
Updated: Thursday, April 30, 2020
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Conversation hearts have been around for more than 100 years and are still an extremely popular candy around Valentine’s Day. This week’s tip is to make a larger version of this seasonal favorite using Rice Krispy treats.
You can easily do this by taking a sheet of Rice Krispy treats and using a heart-shaped cookie cutter and then dipping the hearts in colored confectionery coating. After the coating has set for a bit, write custom sayings on the hearts using another different color of coating.
Another quick idea – allow shoppers to customize their treat with a personalized saying! Now you have a quick and easy Valentine’s product and your customers will love the chance to get their valentine a custom treat.
Tags:
Candy Making
Colors
Holidays
Seasonal
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Posted By RCI,
Tuesday, January 28, 2014
Updated: Thursday, April 30, 2020
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Here’s a quick and easy tip for you! Looking for an easy way to add color to your chocolates and decorate your moulds? Nonpareils are a great option and a little bit goes a long way!
For example, decorate Easter eggs and bunnies using nonpareils to add Spring colors. Or, since Valentine’s Day is just around the corner, use a mixture of pink and red nonpareils to decorate chocolate lips and hearts. And later in the year, place a bit of melted chocolate on the eyes of a moulded jack-o-lantern after it is set and and then sprinkle with orange and yellow nonpareils for a spooky Halloween glow.
You can get creative and have fun with this tip at each holiday!
Last week RCI was on a Winter Getaway in Barbados, building connections with fellow candy makers and suppliers. Check out photos on the RCI Facebook page!
Tags:
Candy Making
Colors
Holidays
Photos
Seasonal
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Posted By RCI,
Tuesday, November 19, 2013
Updated: Thursday, April 30, 2020
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Did you know the day after Christmas is National Candy Cane Day? In honor of these holidays, this week’s tip is to celebrate National Candy Cane Day leading up to Christmas. To help you celebrate, we’ve gathered a few creative and easy ways to include candy canes in your product mix and presentation.
Hot Chocolate or Coffee Stirrers
Candy Cane Tree (Great for window display!)
Candy Cane Marshmallow
Candy Cane Popcorn
If you have creative candy cane ideas to share, leave us a comment below!
Tags:
Candy Holidays
Candy Making
Holidays
Marketing
Photos
Seasonal
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Posted By RCI,
Tuesday, October 15, 2013
Updated: Thursday, April 30, 2020
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As we mentioned last month, at each of our events, we take attendees on behind-the-scenes visit of area candy stores and suppliers. It’s one of the most anticipated parts of the event week as it’s a great time for attendees to find ideas to take back to their own stores. And it’s where we found this week’s tip!
This week the tip is very simple and also very versatile. It is to use jewelry such as bracelets to accent a small two- or four-piece box of chocolates. You can get very inexpensive seasonal or fun plastic bracelets that wrap perfectly around a small box to make it a fun gift and a great seasonal display. And, since the bracelet wraps around the box rather than attaching to it with glue, when the season has passed you can easily remove the bracelet and replace with a new one without damaging the box.
Do you have quick and versatile ideas for using small boxes? Please share them in the comments below!
This week’s tip was taken from ‘Creative Uses for Small Boxes’ in our January/February/March 2013 Kettle Talk. RCI members may access past issues of Kettle Talk by signing in as a member on the RCI website.
Tags:
Holidays
Marketing
Merchandising
Packaging
Photos
Seasonal
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Posted By RCI,
Tuesday, October 8, 2013
Updated: Thursday, April 30, 2020
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Are you ready for Small Business Saturday on November 30, 2013?
Small Business Saturday is a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year. Situated right between Black Friday and Cyber Monday, it’s a great opportunity for you to promote your store to holiday shoppers as a local business.
American Express and Constant Contact have put together great online kits to help small businesses promote themselves and Small Business Saturday leading up to this special day. From downloadable signage to sample copy and outlines, these kits are great places to start planning your marketing efforts.
We hope these tools help to make this year’s Small Business Saturday an extremely successful day for your stores!
RCI Members: Be sure to check the October/November/December 2012 Kettle Talk issue for more tips on marketing Small Business Saturday in your store!
Tags:
Holidays
Marketing
Owning a Business
Seasonal
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Posted By RCI,
Tuesday, October 1, 2013
Updated: Thursday, April 30, 2020
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National Candy Corn Day is just a few weeks away (October 30). Therefore this week’s tip includes four creative candy corn-themed confections to incorporate in your fall product mix.
1. Candy Corn Marshmallow
Do you have creative candy corn ideas? Share them in the comments below!
Tags:
Candy Holidays
Candy Making
Holidays
Marshmallow
Photos
Seasonal
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Posted By RCI,
Tuesday, September 17, 2013
Updated: Thursday, April 30, 2020
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A couple weeks ago we posted a tip on a fall favorite – caramel apples. Another favorite treat during the holiday season, and a growing snack trend this year, is popcorn. This week’s tip is quick and will help increase the shelf life for your popcorn.
To increase shelf life, we suggest air popping your popcorn. Because popping with oil increases the chance for rancidity, if you air pop your popcorn, the shelf life of your product is increased. It’s that simple but it works!
While we’re sure your popcorn is so good it’ll be flying off the shelves, we hope this quick tip will help you be able to pop your popcorn ahead of time so you can meet the demand for this great treat!
Tags:
Candy Making
Holidays
Photos
Quality Control
Seasonal
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