In the midst of celebrating Peterbrooke Chocolatier’s 40^th anniversary, Jeffery Smith shares how you can leverage milestones to create special customer experiences and build brand loyalty. Gain insight on how to develop and execute a marketing plan to celebrate your business’s milestones that is focused on increasing both customer engagement and sales.

Jeffery Smith has been the Chief Operating Officer at Peterbrooke Chocolatier for over a decade. He has been involved in several growth chains over his career and enjoys sharing his insight and experience as a way to help build up fellow confectionery businesses.

Perfect for anyone wanting to master the art of making classic cream confections. Gain knowledge and expertise to help you stand out as a true, old-time candy maker with an easy entry into starch casting, plus, take away time-tested formulations and troubleshooting tips for making exceptional crystal creams and French creams from start to finish.

Bob Pikcilingis is the owner of Candy Kraft in Altamont, New York, where he has been crafting classic confections like creams, jellies, ribbon candy, hard candies and many others the old-fashioned way for 50 years. Bob is passionate about sharing his extensive knowledge and experience with other industry professionals.

Candy Clinic
Do you have a clever concept that has worked well in your business? You're invited to share it! This session will give you creative ideas for your store as fellow RCI members share during a short presentation about their best new ideas.

Kettle Talk
Do you want to know the secrets to making great confections? Join this open panel discussion with our experts to ask any question you have about chocolate techniques, production, regulatory affairs, labeling laws, business ownership and more.